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Product Placement is a technique used by the companies for the advertisement.A business can use product appearance on the television, a film or any other form of media. Manufacturer and the media company can undergo a contract that if a product starts making profit, then the media company gets a fee or a part of the profit earned from the Product sales.
Product placement is the best way to get the product the right visibility.For example, Toyota may pay to any of the media characters in the movie to drive their car. Or Pepsi can pay to the movie producers for making an actor drink it.These media techniques leave a positive impact on the movie goers.
Product placement is also known as embedded marketing. There are no direct assessments from the area of Product placement, but it is the most direct way of reaching out the audience and consumers. Our Marketing assignment experts can assist you with various strategies that are apt for product placement homework.
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